The article focuses on "pure experience" in the context of Wittgenstein's Lebensform, pointing to possible challenges for consciousness studies, sociology of lifestyles, and theory of communication. I establish a link between Nichida and German Lebensphilosophie that has borrowed much from Wittgenstein and has also been important for Habermas. Even more, both Erich Rothacker's Wittgenstein based vision and Nishida's vision of a multiculture take as a starting point the pure experience of the individual person that is not an object but rather existent through an "ungraspable" act. Wittgenstein's idea of Lebensform as a "nonobjective cultural style" becomes clear through the described interferences.